Bitcoin Ranks Number 1 Among Top Search Terms in the US and Nevada is the Biggest Searcher


  • Bitcoin has become one of the most searched terms in the United States, surpassing even daily necessities and expenses such as hamburgers, religion, and child support, according to the Bitcoin Popularity Index based on Ahrefs search volume.
  • Nevada is currently the most Bitcoin-crazy state in the United States with a search score of 100 according to Google Trends. Elvis Presley comes in fourth place with 1.3 million searches, while Disney World ranks fifth, and Spiderman sixth.
  • Donald Trump is the second most popular search, while Breaking News comes third. Student loans and car insurance are also among the most searched terms.

Attention Americans! Bitcoin is being crowned as one of the most searched terms in the USA, surpassing most basic necessities, interests, and daily expenses such as politics, Coca Cola, religion, child support, protein powder, and health care.

According to our Bitcoin Popularity Index, based on Ahrefs search volume, Americans care more about Bitcoin than they do about many other highly searched items such as guns, exercising, breaking news, donuts, student loans, Spiderman, car insurance, and even Mr. Best.

Not even the great man himself, Donald Trump, could beat the flagship cryptocurrency which is currently making headlines across the globe.

While some search terms are more searched in the United States, such as YouTube, Amazon, Weather, Starbucks, and eBay, the list below is compiled of highly popular items that fell behind Bitcoin in volume.

Search volume comparison

RankingSearch termUS search volumeGlobal search volume
1Bitcoin1.9M12M
2Donald Trump1.5M2.6M
3Breaking News1.4M3.1M
4Elvis Presley1.3M4.0M
5Disney World1.2M1.5M
6Spiderman939K4.0M
7Student Loan677K788K
8Car Insurance657K1.4M
9White House570K810K
10Child Support